marssafari design. // matthew hilley.

work by MATTHEW HILLEY.

Busy days in the studio prototyping! View high resolution

Busy days in the studio prototyping!

Research on Indian tea culture, Kolkata & it’s culture, the history of tea in the west and east through design ethnography, photo study and think-aloud protocol.

After reading the briefs we were asked to selected the most preferred out of the 4 and start to brainstorm what the brief could possibly cover and what we needed to take into consideration.
At this stage the Unilever brief was the most enticing to me as I’ve had experience in a few megacities. After covering points of what needed to be researched it became clear that taking on the Unilever brief would be a big task in terms of research. This made me more uncertain about the brief and still unsure which brief to follow.
After this exercise we were given the task of researching the company for whom we’re designing for, in my case (sticking with this brief), Unilever - including Domestos, Ben & Jerry’s and PG Tips then do a 10 minute presentation on the information we found. View high resolution

After reading the briefs we were asked to selected the most preferred out of the 4 and start to brainstorm what the brief could possibly cover and what we needed to take into consideration.

At this stage the Unilever brief was the most enticing to me as I’ve had experience in a few megacities. After covering points of what needed to be researched it became clear that taking on the Unilever brief would be a big task in terms of research. This made me more uncertain about the brief and still unsure which brief to follow.

After this exercise we were given the task of researching the company for whom we’re designing for, in my case (sticking with this brief), Unilever - including Domestos, Ben & Jerry’s and PG Tips then do a 10 minute presentation on the information we found.

jodieandersondesigns:

Braithwaites Interview

Along with two other students who are executing the same project brief as myself (marssafari and waddesigns), I went along to JA Braithwaites, a local tea merchants in Dundee with a prepared set of questions about what their best selling tea is, and where they source their tea from. The experience in the shop is different of any other shop I have been in. The smell of the tea and coffee add to the experience. The merchants opened back in 1838 and have been continuing to run well as a business ever since. As you can see from the images above, the shop sells a wide range of teas (fifty different types), all of which are sold as loose tea stored in various different sizes of caddys. They also sell a large variety of paraphernalia for serving and making tea.

The people running the shop were very helpful in providing us with answers to the questions we prepared. They spoke to us about where they sourced their teas from which was very fascinating. They source their tea from tea merchants all over the world at tea auctions. A range of customers, from families to student tea lovers purchase products from their shop, but their best customers are the elderly generation, which I have also found from other research are the main drinkers of tea.

We asked if they encouraged their customers to recycle their tea and the response was that they don’t really because it is up to the customer at the end of the day whether they chose to recycle or not, but personally they do recycle their tea at home.

The three most popular types of tea which they sell are Household Blend, Ceylon and Assam.

I had previously prepared a set of questionnaires to give out to customers which they kindly let me leave in the shop for people to fill in.

Unfortunately when I returned a week later to pick them up, only 6 out of the provided 20 were complete which was a disappointment, but I have received back questionnaires from other members of the public to make up for this.

(via marssafari)

Here’s a pickguard I laser-cut for my Jazz Bass last semester.

Using the old pickguard, I measured all the dimensions and recreated it on Illustrator, ready to be printed. Initially I cut the vector out in cardboard to make sure it fit, and then made adjustments to the neck slot. Once the file was correct I printed out the sketch and tapered the screw holes.

Made from Mirrored Acrylic.

TEA SURVEY

HEY TUMBLR! IF YOU COULD FILL THIS OUT FOR ME THAT’D BE BRILLIANT. (only 10 questions)

logo redesign.
by matthew hilley. // marssafari design. View high resolution

logo redesign.

by matthew hilley. 
// marssafari design.

(Source: marssafari)

Group Enterprise Research Project Brief

To aid in our introduction to the world of the creative industries and how to put design into a business context we were given our first assignment of the semester:

Group Enterprise Research Project.

In groups of 4, 5 or 6 within your specialism (Product Design) identify an appropriate enterprise to research and produce a 20 minute presentation about that business. This Presentation accounts for 50% of your mark for this module.

You will all know of designers and companies that you admire for the work they do, the products they produce but how much do you understand about how they operate as a business?

This is a 4 and a half week project that will begin to develop your understanding and appreciation of what running a business entails. It will give you an insight into the creative sector and the different models of enterprise that operate within it. It should also encourage you to think about where your skills fit within the Market and what new skills you need to develop to reach your intended goals.”

My group consists of James Williams, Victoria Charles and Nick Walker. We set each other the task of  pulling together a shortlist of companies and studios around the UK which we would contact when we next met, as well as draft an email to be sent out to our preferred company/studio.

This project is really exciting as it will provides us an insight into the work of design and enhance our interviewing/networking skills. I have high hopes for the next few weeks!

First Design Enterprise Class
As an introduction to the module we covered the basics of the module and what it means to be a part of the world of enterprise in the current economy compared to what it meant 15-20 years ago. We belong to a economy of start-up and self-made entrepreneurs.
As part of the creative industries we are members of the one of the few industries to beat the unemployment downturn. As a designer I’m at an advantage as I have the skills that allow me to MAKE.
This module aims to introduce students to enterprise culture and its terminology and to place the practice of design within a business context. Its focus is developing the knowledge and skills required to understand the business of design and to define an entrepreneurial vision for your own practice. And to start us off we were given our first assignment; a group enterprise research project! View high resolution

First Design Enterprise Class

As an introduction to the module we covered the basics of the module and what it means to be a part of the world of enterprise in the current economy compared to what it meant 15-20 years ago. We belong to a economy of start-up and self-made entrepreneurs.

As part of the creative industries we are members of the one of the few industries to beat the unemployment downturn. As a designer I’m at an advantage as I have the skills that allow me to MAKE.

This module aims to introduce students to enterprise culture and its terminology and to place the practice of design within a business context. Its focus is developing the knowledge and skills required to understand the business of design and to define an entrepreneurial vision for your own practice. And to start us off we were given our first assignment; a group enterprise research project!

(Source: mjhilley-designenterprise)

Receiving the Brief

We’ve received the briefs for our Design Products module; our assignment for this semester is to choose one of 4 D&AD New Blood Award briefs. The 4 briefs are for:

ASOS
BBC
D&AD
Unilever

My first opinions after reading the briefs is that they are extremely open, which both intimidates me and excites me as the options available. At the moment I’m torn between following the Unilever brief or the D&AD brief. I will just have to read into them more to see what I can come out of the module with.

waddesigns:

Rearranged the studio today to create our own space. Hopefully now, I can be more creative and get some hard work done! Plus the views are fantastic!

Industrial Facility's Sam Hecht on Designing for Mass Production, Rethinking Repair, and the Importance of an Orderly Workplace

ippinka:

Made to resist harsh outdoor conditions, these notebooks can be written in the rain and even under water!

(Source: ippinka)

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